In The Future of Change, Ray Brescia identifies a series of “social innovation moments” in American history.
From the printing press to the television, social movements have leveraged communications technologies to advance change. In this moment of rapidly evolving communications, it’s imperative to assess the role that the internet, mobile devices, and social media can play in promoting social justice.
But first, we must look to the past, to examples of movements throughout American history that successfully harnessed communications technology, thus facilitating positive social change. Such movements embraced new communications technologies to help organize their communities, to form grassroots networks in order to facilitate face-to-face interactions, and to promote positive, inclusive messages that stressed their participants’ shared dignity and humanity.
Using the past as prologue, The Future of Change provides effective lessons in the use of communications technology so that we can have the best communicative tools at our disposal – both now and in the future.
The book is published by Cornell University Press. The audiobook is published by University Press Audiobooks.
Praise for the book:
For anyone interested in advancing progressive causes, The Future of Change is an essential read.” (Daniel H. Pink, author of When, Drive, and To Sell is Human)
“A thoughtful and comprehensive exploration of how social movements are structured by the media environments in which they operate.” (Douglas Rushkoff, author of Present Shock and Team Human)
“This is an important book that truly understands how social movements can succeed to make change in people’s lives.” (Neera Tanden, president of the Center for American Progress)