Awareness Without Advertising Audiobook By Chris C. Birt cover art
Awareness Without Advertising Audiobook

Awareness Without Advertising Audiobook

$4.99

by Chris C. Birt

  • Narrated by: Ian Michael Bennet
  • Length: 53 mins
  • Release date: 06-08-20
  • Language: English

How does one $690 ad and a billboard that never ran generate $2.34 million in media buzz?

How does a small SoHo party for freaks make the cover of The New York Times?

How do you generate an entirely new liquor category without a drop of advertising?

How can you create this kind of awareness without paying Google, Facebook, Apple, ABC, CBS, NBC or a pesky programmatic robot for it?

Through buzz that brands and the art of advocacy!

Listen about the process behind the brand-making machine USA Today called “one of a kind”. Get an insider’s perspective on generating awareness with earned, shared, and influencer media without paying for distribution. Listen to Awareness Without Advertising.

Additional information

Author

Chris C. Birt

Language

English

Length

53 mins

Narrated by

Ian Michael Bennet

Release date

06-08-20

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